AddThis Blog

[...] Bar or Marketing Overlay tool (formerly known as the Conversion Lightbox). Introducing: Custom Messages. The ability to target your audience has traditionally been available only to advertisers [...]

[...] Yesterday we released our latest product: Custom Messages. This feature lets you tailor messages to specific audience interests. No more one-size-fits- [...]

[...] best of all, your messages can be targeted to a specific audience based on their interests. Custom Messages was the culmination of our year’s work. New Mission for the New Year What dictates the [...]

[...] . Also think about targeting your website visitors to Like your new Facebook Page with Custom Messages. You can set one of the rules to display a “Like Us on Facebook” message to all your [...]

[...] access to our entire suite of widgets, including mobile friendly, recommended content and conversion tools as well as priority support with live chat. And did you know that AddThis Pro content [...]

[...] business goals? If you answered no, then you’re missing out on a huge opportunity. Conversion tools do not have to be jarring, annoying or even the same. The simplicity of conversion tools is [...]

[...] site is laid out, choose the best location for adding these tools so they’re easy to see. Conversion tools can be used at any time and are very goal-oriented, which means you’re prompting your [...]

[...] the Conversion Lightbox for Pro users. And to add to what’s becoming a growing suite of conversion tools, we’re also excited to unveil our integration with MailChimp that will drive subscribers to [...]

[...] —it’s important to have a strategy. And not just any old strategy; you need a content strategy. Like that popular saying goes, “Content is King” (and we don’t mean Jimmy Fallon, [...]

[...] ’s important and what they need to do without taking much time. In product development and content strategy, this is a trend to keep an eye on. Is your product design giving your users notifications [...]

[...] Just how valuable are followers to your content strategy? We did some research to look at different kinds of engagement behaviors—such as scrolling, [...]

[...] to his career that hasn’t been talked about Has Derek Jeter already been a part of your content strategy? Will he be? [...]

[...] with your visitors. Bonus Tip! There’s another pattern we noticed. When looking at the social networks these popular pages were shared on, we saw a pretty significant “other” category. [...]

[...] has been following the developments, and readers have been sharing updates on their social networks by the thousands. The hype is so big, that unfortunately, clickbait is everywhere. [...]

[...] situation some early Pinterest adopters found themselves in when the one of fastest growing social networks ever moved out of open beta; they could literally watch their following grow every time they [...]

[...] to Follow Don’t forget to invite visitors to follow you on Facebook, Twitter and other social networks. This helps bring visitors back, and is a great way to know who your most loyal [...]

[...] to donate to their annual fundraising campaign (which only had two days left). The Marketing Overlay tool ended up collecting 9 donations with a total of $4,900. This helped them end their 2014 [...]

[...] a custom message to help boost their campaign. Using both the Welcome Bar and the Marketing Overlay tool, they ran a simple a message asking their visitors to help by donating to their [...]

[...] , and one that we heard loud and clear was the ability to add an image to the Marketing Overlay tool. So as of last week, you can now choose from the set we’ve created or add your own [...]

[...] your visitor with the right message at the right time using either our Welcome Bar or Marketing Overlay tool (formerly known as the Conversion Lightbox). Introducing: Custom Messages. The ability to [...]

[...] but we want to make sure you tell us which ones to work on first. Case your vote in your AddThis dashboard! Here are some of the contenders: Follow Badge—Show your Twitter button and profile. Spark [...]

[...] Render-blocking Javascript If you haven’t looked at the Get the Code modal in the AddThis dashboard in a while, you’ll notice something new: our script tag has a fancy HTML async [...]

[...] . Creating more content that drives email shares is next on our to-do list.” With the AddThis dashboard, they determined, without a doubt, that Facebook is the most chosen social platform by [...]

[...] to know which post is performing best, and how your conversion tools are performing, the AddThis dashboard provides this information so you can make the necessary adjustments to further engage your [...]

[...] naturally it made sense to update the WordPress plugin to reflect the awesomeness that is the AddThis Pro and Dashboard. Now WordPress users can easily upgrade to AddThis Pro giving them access to our [...]

[...] as a change in our company mission. Let’s take a look. AddThis Goes Pro We released AddThis Pro at the start of 2014, our paid product which allowed publishers to easily enable, [...]

[...] where we come in. They started using our free tools a while back, but made the switch to AddThis Pro and saw a significant increase in social sharing. “By testing over a 30 day period we [...]

[...] JavaScript to their site. FlashPack is completely unrelated to AddThis tools, and therefore, AddThis users do not need to worry about this malicious script affecting any of our tools on your site. In [...]

[...] your above-the-fold content. This can be tricky to diagnose and fix correctly. All AddThis users’ code has been upgraded to help address this issue automatically (at least for AddThis [...]

[...] only to advertisers looking to target an ad campaign to the specific audience. But now, all AddThis users can use our tools to leverage this same intelligence, and help give your website visitors a [...]