Armi Niemi

[...] media exhaustion is something that was most commonly associated with the early adopters. For online marketers, this signals the need to keep branded content fresh and capture people's attention [...]

[...] Google+, others are juggling between blogs, tweets and posts. It is not just about what social media platforms to use. For most brands, the bigger challenge is keeping content fresh and coming up with [...]

[...] by Maanasi RK  Social Media Fatigue: the Challenge for Brands With so much going on in online media these days, it is natural for both marketers as well as users to feel overwhelmed by the need [...]

[...] out exactly what you wish to achieve from your online media efforts. Defining precise social media marketing goals is the first step towards understanding what works best for your brand. [...]

[...] work with. There really are no set rules." Old Spice Ad Integrate Social Media with Traditional Marketing: For brands that prefer social media in small doses, integrating social media marketing [...]

[...] real world environment and the day-to-day events that influence people. This is where social media monitoring tools prove to be highly useful. Here's why we think media monitoring tools like Brand [...]

[...] of 18 and 24 said the fun of social media is wearing off. The study also indicates that online media exhaustion is something that was most commonly associated with the early adopters. For online [...]

[...] time you update something on Twitter it will appear on all three accounts. Appoint a Dedicated Social Media Team: A large number of companies have their marketing or PR staff also overseeing their [...]

[...] marketing messages and content accordingly, saving time as well as effort. My Starbucks IdeaThe Starbucks formula for social media success is quite simple; monitor the trends and  [...]