Digital Marketing Lab
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There are notions around the word ‘branding’ that have manifold implications. Such misconceptions stem from the abstract nature of the very concept. So...
In 2017, the global digital marketing industry was worth around $1.7 trillion and was expected to reach $2.4 trillion by 2022. Digital marketing will...
Digital marketing is continuously growing and evolving, but significant changes are expected in 2022. Companies and brands must plan for the future of...
Experiential marketing is a type of marketing that focuses on engaging consumers’ senses. It connects with the consumer through touch, taste, sight, sound...
The COVID-19 pandemic presents unique challenges for small businesses looking to market themselves online by hiring the best SEO services in town. To...
Digital Marketing in India Digital marketing is an innovative approach that has already shown tremendous success for small and midsized businesses in...
Now that the holidays are over, it’s time to make resolutions for the year ahead. In recent months, the world has been abuzz with new digital marketing...
UI/UX is a term that describes the design of the user interface and its interaction with the user. It is an unsung and unspoken digital marketing tip...
Digital marketing has indeed transitioned from being a secondary option to the primary channel for marketing in the last five years. Digital marketing...
Digital marketing is one of the most challenging marketing strategies to execute. The ever-changing market and competitive landscape pose challenges that...
A call to action is a message that encourages a user to take a specific action. In our last blog Techniques of writing CTAs we have discussed the importance...
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[...] tactics of standing out from the crowd consists of the basic usage implementation of Search Engine Optimization(SEO), Social Media Optimization(SMO) and Search Engine Marketing(SEM). Search Engine [...]
[...] foot prints on the smart phone websites like that on the laptop or computers. Again, since mobile phones are a portable device, knowledge sharing through RWD is an added advantage. Perks of [...]
[...] from small to medium to large scale business, SEM has acted as an effective mode. Social Media Marketing(SMM) / Social Media Optimization(SMO) The usage of social networking websites as a tool [...]
[...] a new turn as to get noticed by the optimum traffic. Diverse digital strategies help the marketing professionals to execute their ideas on the internet. One must remember the basic knowledge to get [...]
[...] tactics of standing out from the crowd consists of the basic usage implementation of Search Engine Optimization(SEO), Social Media Optimization(SMO) and Search Engine Marketing(SEM). Search Engine [...]
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