Ian Harris
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[...] , there’s a few rules I’ll be working to: I define a Minimum Viable Audience as 100 email subscribers At the start of the challenge I’ll create a tightly-scoped audience profile Each [...]
[...] we’ve placed around our market.) Every week since then he’d heard from us via a drip-fed email sequence: Drip. An interesting story. Drip. A piece of helpful advice. Drip. Another story [...]
[...] are plenty of ways to do this, but here’s my way: First of all you create an auto-responder email sequence of between 5 and 10 emails. This is called an auto-responder sequence. It’s a [...]
[...] I’d never heard of Alastair before, when I looked at his records he’d been on our email warm-up sequence for about a year, after he entered his email address to download an industry report that [...]
[...] at the time. I decided to send coconuts. The campaign went like this: I picked 20 marketing directors in my industry (online gambling) who I’d like to work with They would come into to [...]
[...] , there’s a few rules I’ll be working to: I define a Minimum Viable Audience as 100 email subscribers At the start of the challenge I’ll create a tightly-scoped audience profile Each [...]
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