Insightable

[...] market online. In this post we will cover some simple ways that small businesses can use social networks to reach a local audience. The right approach Social networks are a great way to reach local [...]

[...] maps yet! Use the “check-in” options to tag yourself at your business address on social networks, especially Facebook & Foursquare. Once you have checked in using your business name, [...]

[...] search engine marketing accounts that specifically target your local audience. Despite social networks making huge gains in popularity & usage, search engines are still the primary way that [...]

[...] that I used to Skype or FaceTime with. 3. Better Organisation & Control With most social networks, your contacts are thrown into 1 giant “friends/contacts” group. With [...]

[...] Google announced through the Inside AdWords blog that on September 23, all sitelink extensions will be auto-upgraded to the new sitelinks available through the enhanced campaigns. With [...]

[...] . Now get out there & socialise! See previous posts in the series: - Getting a Local Business Online – #1 Maps - Getting a Local Business Online – #2 Simple Search Engine [...]

Google reports that 97% of consumers search for local businesses online. With the vast majority of customers searching online, local businesses can&rs [...]

This is the second in a series of posts aimed at helping small businesses implement some simple online marketing strategies & find their local aud [...]

This is the second in a series of posts aimed at helping small businesses implement some simple online marketing strategies & find their local aud [...]

[...] a Local Business Online – #1 Maps - Getting a Local Business Online – #2 Simple Search Engine Marketing [...]

[...] “flowers for wedding” “wedding flowers” “wedding bouquets” Ads Ads that match your AdGroup theme Buy Wedding Flowers Roses, Gerberas, Lilies & More Make Your [...]

[...] as a significant drop in CTR come September 23. Use unique URLs with unique content for your sitelinks Google already require that the sitelinks they show go to unique URLs. Based on their wording, it [...]

[...] their import tool to copy your Google account across to Bing. Mac users can import from the Bing Ads website instead. Since Bing serves ads on Yahoo and Bing search engines, you don’t need to do [...]

[...] a 10-15% improvement in click-through-rate (CTR) with sitelink enhanced ads. Unlike Google, Bing Sitelinks are still only available on a campaign level, but based on what Bing have been up-to lately, [...]