Kat Ford | Digital Marketing | SEO | SEM | Web Design

2014-09-26

I was certainly disappointed when it was  announced  that Google has  stopped displaying authorship markup  in search engine results. Our team had spent...

2014-09-26

The more you blog, the more traffic you drive to your site. In fact, companies that blog generate 55% more website visitors, 97% more inbound links, and...

2014-09-26

One big difference between holiday preparations this year versus last year for many retailers is the introduction of Google Shopping Campaigns, which...

2014-09-26

Link-building is often the result of a deliberate action and seldom something accidental. However, accidents and deliberate accidents have proven to attract...

2014-09-26

Take a moment to step back and contemplate all of the things we, as marketers, are responsible for. Content creation, SEO, email marketing, PPC, social...

2014-09-26

This is the part where I tell you how bleak it is to be an email marketer. Crowded Inboxes. New ways to filter. Tougher deliverability standards. These...

2014-09-26

Google has announced that the latest version of its Panda Update — a filter designed to penalize “thin” or poor content from ranking well — has been released...

2014-09-25

When it comes to spending time marketing on social networks — whether you’re marketing your company or marketing yourself — you’re constantly deciding...

2014-09-25

For a person  not in sales, unless they’re looking for a new job or they publish a lot of public-facing content, it’s not the end of the world if their...

2014-09-25

Before content marketing became the  thing to do for marketers of all shapes and sizes, brands already had blogs with established readerships, businesses...