Melissa Hughes

[...] not, you have most likely thought that a small business does not need either a vision or a mission statement. This is not true though. These types of statements do more than just express words. They [...]

[...] the mission of the business is. You can also consult other business owners about what their mission statement says. Once you have gathered all the information you need, you can put your mission into [...]

[...] customers who continue to visit your business for years. These people are often called lifetime customers, and they are extremely vital to the health of a business. Why are lifetime customers so [...]

[...] where you physically are. This is an excerpt from my new book, Sole to Soul: How To Identify Your Soul Purpose and Monetize It, which will be available soon! To download a free chapter and order, [...]

[...] you need will come. This is an excerpt from my new book, Sole to Soul: How To Identify Your Soul Purpose and Monetize It, which will be available soon!  To download a free chapter and [...]

[...] into any of life’s boxes. This is an excerpt from my new book, Sole to Soul: How To Identify Your Soul Purpose and Monetize It, which will be available soon!  To download a free chapter and order, [...]

[...] full of possibilities. This is an excerpt from my new book, Sole to Soul: How To Identify Your Soul Purpose and Monetize It, which is available now!  To download a free chapter and order, [...]

[...] work together in almost every way, they do have two different meanings. If you are a small business owner, you must keep in mind that sales and marketing are different.    By keeping the [...]

[...] As a small business owner, you most likely spend quite a large amount of time trying to discern new ways to gain [...]

[...] seen these statements as framed prints, posted proudly on a company wall. However, as a small business owner, have you made the decision to create and follow the statements for your company? If not, [...]

[...] quickly see that your marketing budget pays off much more quickly. Here, you will find information on four of the main types of [...]

[...] funds available and who feel that they will be able to gain many customers from the plan. Targeted marketing is a method in which you choose a certain demographic and only market to them. This could [...]