Online Community Blog

[...] So, you want to create an online community. That’s great! Whether you’re a company interested in providing a space for your customers [...]

[...] the time to assess your target audience’s level of interest, you can determine whether an online community is the type of engagement platform your target audience is likely to participate in. [...]

[...] . However, you don’t hear as much about how to use the behavioral information in your online community to create more effective marketing strategies. [...]

[...] During my first year in online community management, I created a survey for a council of more than 1,000 members. The questions aimed to [...]

[...]

[...] from the past year to help you get a leg up on 2015. Online Community Management 10 Non-Social Media Skills of Great Online Community Managers Public vs. Private Social [...]

[...] Launching a private online community for customers, members, employees, or partners is a big undertaking and you want to make [...]

[...] When it comes down to it, a private online community is a service offering. As such, you need to get people to drink the proverbial Kool-Aid. [...]

[...] an extensive list of goals and to-dos to improve the health and functionality of your private online community. However, before you get too caught up in some of your loftier ambitions, there are a [...]

[...] ’re well aware how important ongoing engagement is to the success of your online customer or member community. Without active conversations in your discussion forums or dedicated readers for your [...]

[...] . How will you get them to take time to visit and participate in your online customer or member community? [...]

[...] You often hear about how to leverage data from your private online customer or member community to inform decisions about product strategy, customer retention, or which customers are your [...]

[...] membership organizations increase engagement and the return on investment of their online communities. [...]

[...] large percentage of your total audience size. Don’t worry, this is perfectly normal in most online communities, especially as your community ages. [...]

[...] managers, it also surfaces a problem that many people face once they begin managing online communities for businesses or nonprofit organizations. [...]

[...] By now, you’re well aware how important ongoing engagement is to the success of your online customer or member community. Without active conversations in your discussion forums or dedicated [...]

[...] their time and attention. How will you get them to take time to visit and participate in your online customer or member community? [...]

When it comes down to it, a private online community is a service offering. As such, you need to get people to drink the proverbial Kool-Aid. Your tar [...]

So, you want to create an online community. That’s great! Whether you’re a company interested in providing a space for your customers to collabor [...]

[...] interest group simply aiming to connect people with other likeminded individuals, your online community strategy can be a valuable part of achieving your goals. However, planning, launching, and [...]

Despite differences across roles, industries, and organizations, we all shared some common experienced online in 2014... We are busier than ever. We [...]