Sanjay Shetty

[...] ? All the above five problems are easily solvable. Yes that includes the low or no cost. Brand Advocates Brand advocates are your passionate customers. They are passionate about your brand and it’s [...]

[...] . What are the good barriers you need to put in your brand advocacy program? 1. Expertise Brand advocates are typically experts about a product, they’re passionately interested and others look up to [...]

[...] to create content. Brand Advocates, your most vocal customers and partners can not only create content for you also help you [...]

[...] Creation 2. Engagement 3. Promotion, and the most powerful 4. Leverage employee, influencer, brand advocates and partner networks (Read part 1 to understand how to manage online reputation of key [...]

[...] curiosity is definitely piqued. But there is a bigger reason to have a barrier to your brand advocacy program, it allows you to get the most passionate the most dedicated people in and keeps the [...]

[...] customers, helping support other customers etc. The low cost high benefit of having a brand advocacy program is just phenomenal. The stress on his brow had reduced. He could now see how leveraging [...]

[...] goes to a search engine like Google, or Bing and that’s where the problem of your content on Social Networks begins. Most content on social networks is in a walled garden and doesn’t come up when [...]

[...] . User Generated content is by far the most powerful content. You truly leverage social networks when you leverage content created by corporate teams, employees, partners and brand [...]

[...] of a persons identity. Make sure the profile is as detailed as possible here. Moreover social networks and other locations online may disappear in time and an owned property gives you absolute [...]

[...] partners can not only create content for you also help you promote that content across their social networks. User generated content is by far the most powerful content. You truly leverage social [...]

[...] generated content along with partners and employees. These 3 legs are necessary for a successful content strategy. Resources: The weak link in most content communication strategies [...]

[...] 3 core concepts along with a clear business objective provide the solid base for a successful content strategy. [...]

[...] in online versions of popular news sites as well. There are three core concepts for a successful content strategy, ensuring that it address the customer journey, is sticky and leverages the network [...]

[...] to sites which enable you to submit a free press release. Other considerations 1. User Generated Content One of the things you’ll soon discover is that user generated video about your [...]

[...] Social Media Networks the right way – Brand Advocates, Partners (and their networks) User Generated Content. You need to leverage your brand advocates(your most vocal customers) and partners to not [...]

[...] create content for you also help you promote that content across their social networks. User generated content is by far the most powerful content. You truly leverage social networks when you leverage [...]

[...] Social Media Advantage Social media has turned the tables in your favour completely. Social media networks are common grounds where customers can directly speak their minds out about a [...]

[...] going to have enough budgets to produce the kind and volume of content. Leveraging Social Media Networks the right way – Brand Advocates, Partners (and their networks) User Generated [...]

[...] persons name presence across various online information sources such as directories, social media networks, repositories. 1. The first place to start – Individual domain name Nothing beats [...]

[...] it’s been recorded as most corporate presentations are. Corporate Presentation Repurpose to Online Video Very simply put the presentation can be turned into an online video for web conversion and [...]

[...] e.g. once a year might be a great idea to ensure that your brand advocacy program has the relevant advocates in them. It also ensures that your brand advocates clearly know that they will be [...]