Style a Bit

[...] Silver jewellery is widely popular across all ages. Stephanie Chan explores how generation-specific marketing [...]

[...] Steep fall in silver price has made silver jewellery more attractive in the overseas markets, especially the United States and the European Union, [...]

[...] With the occasional skyrocketed gold prices in Pakistan, many people are turning towards silver jewellery and decoration items. Between its lustre and versatility, it is evident why chaandi is a [...]

[...] the brand Piccolo. The brand specialises in contemporary 9-carat gold and sterling silver jewellery designed and manufactured in Italy, and director Felicity Van Wyk attests that sales [...]

[...] demand for white metals – stainless steel, silver, white gold, platinum and increasingly, titanium and palladium. [...]

[...] variety of designs now available; and the metal’s lower price point compared to other white metals. All of these factors play a role in the popularity of silver surpassing both [...]

[...] for both”. Beauty is one thing, but being easy to manipulate is also a big plus in favour of sterling silver. Bunny Bedi of Made in Earth Creations began using the metal after finding it an easy [...]

[...] distributes the brand Piccolo. The brand specialises in contemporary 9-carat gold and sterling silver jewellery designed and manufactured in Italy, and director Felicity Van Wyk attests that sales [...]

[...] Chan explores how generation-specific marketing tactics can strengthen sales. Sterling silver jewellery continues to be a strong performing category and there are plenty of retailers who [...]

[...] business with sterling silver as he simply preferred the material and the look of sterling silver jewellery,” Edwards explains, adding, “Sterling silver has now become a key feature, [...]

[...] , I think gold jewellery is often thought of as ‘my mother’s jewellery’. Additionally, platinum jewellery is obviously part of the white metal preference but often, due to price point, only a [...]

[...] , so it was a surprise to style gurus at London Fashion Week when she launched a range of palladium jewellery earlier this year. Westwood teamed up with the Palladium Alliance to create a collection [...]

[...] million) this year versus Rs 925.84 crore ($145.23 million) in the same month last year. “Jewellery consumers in the United States and the European Union have opted to buy sterling silver ornaments [...]

[...] available in silver, all colours of gold, platinum and titanium. Bella Kennedy, director of Iconic Jewellery, which distributes Homage, was surprised at how well customers received the gold range of [...]