The Toy Book

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Channel Reputation Rank

#120
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Activity Status

Stale

last updated

According to the data and stats that were collected, 'The Toy Book' channel has an excellent rank. Despite such a rank, the feed was last updated more than a year ago. In addition 'The Toy Book' includes a significant share of images in comparison to the text content. The channel mostly uses long articles along with sentence constructions of the advanced readability level, which is a result that may indicate difficult texts on the channel, probably due to a big amount of industrial or scientific terms.

About 'The Toy Book' Channel

The Leading Trade Publication for the Toy Industry

? Updates History Monthly Yearly
JavaScript chart by amCharts 3.13.1Aug, 2013Sep, 2013Oct, 2013Nov, 2013Dec, 2013Jan, 2014Feb, 2014Mar, 2014Apr, 2014May, 2014Jun, 2014Jul, 2014020406080100120Show all
? Content Ratio
JavaScript chart by amCharts 3.13.1ImagesVideosLinksTexts
? Average Article Length

Medium-length materials prevail on 'The Toy Book' that may be an effective tactic to grip their readers’ attention with a wider range of helpful content. There are also longer items making up more than one third of all articles, which can provide a deeper insight into their subjects. Moreover, there are a few short articles.

short

long

? Readability Level

Advanced readability level of 'The Toy Book' content is probably targeted at well-educated subscribers as not all readers might clearly understand their texts. There are also articles with medium readability level, which make more than one third of the channel’s content.

advanced

basic

? Sentiment Analysis

Positive emotional expressions prevail throughout the texts: they may include favorable reviews, appreciation or praise in regard to the subjects addressed on the channel. However, the channel also contains some rather negative or critical records that make up just a small amount of all its content.

positive

negative

Recent News
COMMENTARY: Not a Barbie Girl!

Barbie just celebrated her 55th birthday, and to commemorate the occasion, made a splash on the cover of Sports Illustrated. Wearing a skimpy, and quite...

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Toy Fair Named One of New York’s Top Events

From advertising and technology to fashion, entertainment, sports, and more, the event planning news site BizBash has curated its 2014 list of New York...

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The Rise of Titanfall Begins This Week

Titanfall, from Electronic Arts Inc. and independent video game developer Respawn Entertainment, is now available at retail stores across North America...

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University Games Acquires Briarpatch Inc.

University Games will acquire the assets of Briarpatch Inc., a manufacturer of preschool specialty games and puzzles based on popular literary properties...

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Barbie Is Back in Barbie The Pearl Princess

Barbie The Pearl Princess, is now available on Blu-ray, DVD, and Digital HD. In her 28th movie to-date, Barbie stars as Lumina, a mermaid with magical...

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Radio Flyer Cyclone Provides Modern Take on Classic Kid-Powered Toy

Radio Flyer Inc., maker of the famous little red wagon and leading producer of wagons, tricycles, and three-wheel scooters in the U.S., has introduced...

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Playmobil Launches Around the World Campaign

Playmobil has launched its Playmobil Around the World campaign in celebration of the brand’s 40th anniversary this year. The program will engage...

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Fun-Time Introduces New Krazy Straw Products

Fun-Time International Inc. has shown new products at the International Home + Housewares show in Chicago, Ill. The first is the Frosted Mason Jar, a...

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COMMENTARY: Animation Has Long Been a Promotional Vehicle for Toys

by Brandon Engel You’ve likely heard about the massive success of The Lego Movie, and maybe you were even one of the millions worldwide who have...

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Lottie To Be Available in 30 Countries

Arklu will increase its Lottie doll line’s international presence come June, where it will be available in 30 countries. Lottie, who is meant to...

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High School Students Launch Toy Company to Raise Funds for Not-For-Profit

Students from Stuyvesant High School in New York City have launched their first product, Flip ‘N’ Check, a dry-erase activity book for kids...

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Unfortunately The Toy Book has no news yet.

But you may check out related channels listed below.

Barbie Has Entrepreneurship and More in Her Future

[...] Sparkle Studio Doll will be available in June. The Barbie Loves Girl Scouts Assortment, for kids ages 3 and up, feature Girl Scout-inspired uniforms and accessories including Girl Scout sashes with [...]

COMMENTARY: Marble Runs Are on a Roll!

[...] –the hallmark of the best toys in this genre. Quadrilla marble runs are suitable for kids ages 4 and up. Not to be outdone, PlanToys has its own line of marble runs with durable and [...]

COMMENTARY: It’s All About the Robots

[...] for all levels of learning about robotics and programming, but are specifically designed for kids ages 12 and up. I bet if you asked anyone who knew me well, “techy” would not be one of [...]

Lego Launches Star Wars Rebels Building Sets Inspired by New Animated Series

[...] pods, and several new minifigures. Consisting of a total of 929 pieces, it is suitable for kids ages 9 and up. The second building set, Lego Star Wars Phantom, is an attack shuttle that works in [...]

Alex Brands Brings Several Toy Industry Companies Together Under One Brand

[...] , Alex Toys in May of last year, and Zoob this past September. At next month’s American International Toy Fair in New York City, Alex Brands will introduce more than 150 new items across all its [...]

Paper Punk Signs Deal with Nickelodeon

[...] Squarepants. The Teenage Mutant Ninja Turtles kits will be introduced at the American International Toy Fair in New York City. The Teenage Mutant Ninja Turtles kits will feature all four turtle [...]

Warner Bros. Consumer Products Brings Godzilla-Sized List of Licensees to Toy Fa...

[...] Warner Bros. Consumer Products (WBCP) enters this year’s American International Toy Fair with an extensive lineup of global licensees in support of its entertainment [...]

MGA Entertainment Unveils New Additions at Toy Fair

[...] At the 2014 American International Toy Fair, MGA Entertainment will introduce its spring line-up for its Lalaloopsy, Mooshka, [...]

Publisher’s Viewpoint: The Times They Are A-Changin’

[...] the great things in life stay the same. This column was published in the February issue of The Toy Book. Check back regularly for more toy industry commentary from Jonathan. Views expressed in this [...]

Editor’s Viewpoint: Reaching Consumers at Home

[...] and all that you offer should come easy. This column was published in the February issue of The Toy Book. Check back regularly for more toy industry commentary from Jackie. Views expressed in this [...]

COMMENTARY: Plush Manufacturers Show Off Awesome New Plush at Toy Fair

[...] , display classics, and make connections with retailers, buyers, and the press. We here at The Toy Book took the opportunity to forge new professional relationships, engage companies with whom we have [...]

COMMENTARY: Makeup Kits for Girls Are Fun and Inexpensive

[...] this column are solely those of the author and do not necessarily reflect the views of The Toy Book as a whole. We hope that you will share your comments and feedback below. Until next time! [...]

COMMENTARY: Plush With a Purpose

[...] is an incredible outlet to make a huge difference, and these toy makers are using the toy industry to teach kids the importance of giving, love, and compassion. I’ve fallen in love [...]

COMMENTARY: These Valentine’s Day Toys and Activities Have Lots of Heart!

[...] affections. But lest we forget, toys and games also make fine presents. Looking around the toy industry, it’s clear that a number of companies were aware of potential opportunities, and [...]

The Year’s Most Outstanding Toys and Games Honored at TOTY Awards

[...] Grand Hyatt Hotel in New York City for the 14th Annual Toy of the Year (TOTY) Awards and Toy Industry Hall of Fame induction ceremony. Rainbow Loom, from Choon’s Design LLC, won Toy of the [...]

Les Berger, Founder of Cardinal Industries, Passes Away at Age 95

[...] Carly, Ilana, Justin, Perri; and his numerous friends and countless associates in the toy industry. [...]

Alex Toys Expands Its Arts and Crafts Lines for Kids and Tweens

[...] At the recent American International Toy Fair, Alex Toys showed off new products in its popular line of art supplies and art sets, and introduced new [...]

Alex Brands Brings Several Toy Industry Companies Together Under One Brand

[...] Alex Toys, POOF-Slinky, and Zoob have come together to form Alex Brands, a family of brands that [...]

COMMENTARY: Makeup Kits for Girls Are Fun and Inexpensive

[...] girls available today, which may save me a trip to the cosmetics aisle of my drugstore. Alex Toys’ Mix & Makeup Nail Sparkle kit lets girls ages 5 and up create their own sparkly [...]

Saban Brands Reveals Next Season of Power Rangers, Partners with Cirque du Solei...

[...] The next season of Saban Brands’ Power Rangers franchise, Power Rangers Dino Charge, will debut on Nickelodeon next year, [...]

Power Rangers’ New Toy Line-Up from Bandai Revealed, Costume Licenses Renewed

[...] Coinciding with the February 15 launch of Saban Brands‘ Power Rangers Super Megaforce on Nickelodeon, Bandai unveiled the full toy line for the [...]

Jakks Pacific, Saban Renew Licensing Agreement

[...] Jakks Pacific has renewed its licensing agreement with Saban Brands to produce Power Rangers Halloween costumes and accessories for kids and adults. In addition, [...]

?Key Phrases
Barbie Has Entrepreneurship and More in Her Future

[...] Sparkle Studio Doll will be available in June. The Barbie Loves Girl Scouts Assortment, for kids ages 3 and up, feature Girl Scout-inspired uniforms and accessories including Girl Scout sashes with [...]

COMMENTARY: Marble Runs Are on a Roll!

[...] –the hallmark of the best toys in this genre. Quadrilla marble runs are suitable for kids ages 4 and up. Not to be outdone, PlanToys has its own line of marble runs with durable and [...]

COMMENTARY: It’s All About the Robots

[...] for all levels of learning about robotics and programming, but are specifically designed for kids ages 12 and up. I bet if you asked anyone who knew me well, “techy” would not be one of [...]

Lego Launches Star Wars Rebels Building Sets Inspired by New Animated Series

[...] pods, and several new minifigures. Consisting of a total of 929 pieces, it is suitable for kids ages 9 and up. The second building set, Lego Star Wars Phantom, is an attack shuttle that works in [...]

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