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[...] as shocking, and it impacts the way we approach on social media. The basic fact is this: Email marketing has a huge ROI — way better than any social media marketing ROI can ever dream of achieving. [...]

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[...] ESPs are pushing marketing automation as a primary selling point, and major players like SMTP are moving fast to acquire [...]

[...] about customers that enables everything from predictive analytics to truly automated marketing automation are some of the promises of what’s next in content marketing for B2B companies. What used [...]

[...] help with conversions. Especially given the very high ROI from email marketing. Use marketing automation, re-targeting and other techniques to target people who abandon your shopping cart A high [...]

[...] them in the comments. The post 10 Best Tweeting Tips to Take Home appeared first on Internet Marketing Ninjas Blog. Source: 10 Best Tweeting Tips to Take Home [...]

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Marketers’ Twisted Cross-Channel Attribution [Infographic] - Linking customer data points can sometimes feel like playing a game of Twister. With so [...]

9 Mistakes Most Businesses Make on Social Media [INFOGRAPHIC] - Getting into social is so easy, many business jump right in without a second though. E [...]

Blogging for over 10 years has been quite a journey to say the least. During that time, I’ve had my share of challenges, opportunities, disappointme [...]

It goes without saying that Facebook is most commonly associated with consumer marketing since it’s hardly a place for industrial engineers to talk [...]

It goes without saying that Facebook is most commonly associated with consumer marketing since it’s hardly a place for industrial engineers to talk [...]

Marketers’ Twisted Cross-Channel Attribution [Infographic] - Linking customer data points can sometimes feel like playing a game of Twister. With so [...]

There’s now more data collected about our every interaction in the digital world than ever before. According to a Washington Post story, “brokers [...]

9 Mistakes Most Businesses Make on Social Media [INFOGRAPHIC] - Getting into social is so easy, many business jump right in without a second though. E [...]