Whistle Sports
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PRESS RELEASE: What’s New on the Olympic Channel in November
MADRID – 3 November 2016 – Whether you’re looking to pick up nutrition and fitness tips from Olympians, discover new athletes, or learn about the legacies...
Whistle Sports Lures Millions To ‘Live’ Basketball Tourney You’ve Probably Never Heard Of
“Last weekend, when Whistle Sports carried the first games on its Facebook page, it said it reached 23.5 million people. In one of the best games, Whistle...
Whistle Sports Is Pitching Huge Social Growth Among Gen Y Males to Advertisers
“In just two years, Whistle Sports said on Wednesday that it has grown to more than 185 million online fans and followers, up 136 percent from 2015. The...
What Whistle Sports hopes to do with the $20 million it just landed
“With the new funding, West said the company hopes to scale in three areas. Empowering its community of creators, expanding geographically and growing...
Whistle Sports Puts NASCAR in the Social Video Race
“NASCAR is wildly popular in many parts of the country. But stock car racing league has some blind spots, demographically-speaking: only 9% of its audience...
Why This Study on Millennial Sports Video Habits Should Worry ESPN
“Like many social startups, one of the hidden weapons Whistle Sports boasts is a treasure trove of user data that can say a lot about where trends are...
How Millennials Are Changing the Game of Sports
Something big is happening in sports and you may not even know it. It’s disrupting the business of ESPN and the major TV networks but is a huge opportunity...
Whistle Sports Put Its Millennial Spin On Soccer
“This is not the place you’d first turn to get a sports score, but it’s a kind of go-to place for people–young people especially. It’s into sports in...
Verizon’s Go90 OTT Whistles In “Originals” To Win
“Case in point leading sports-focused MCN/MPN Whistle Sports. Whistle Sports EVP Brian Selander tells me that Verizon signed with Whistle to develop...
Bloomberg West: How Do Millennials Consume Sports Content
Whistle Sports Founder and CEO John West discusses the company’s sports programming focus on millennials. He speaks on Bloomberg West.
WSJ: This Social Media Business Was Started Within Robert Downey Jr.’s Media Startup
“As much as YouTube stars are an emerging force in media, most of these creators are realizing that they can’t survive on YouTube alone. To make the most...
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