Fabledigital.com

[...] To fully understand the state of digital video advertising and its potential for news, it is helpful to start with the entire advertising picture. [...]

[...] content is going to continue doing well, Madden said. Some stories see a steady stream of Pinterest referrals for up to six months, he said. Pinterest is in the midst of a morphing from an online [...]

[...] ad impressions. eCPM is actually a calculated metric, not a true price. eCPM stands for effective cost per mille. Mille is the Latin word for thousand, so eCPM really means the effective cost per [...]

[...] For those just entering into the complex world of mobile advertising,navigating the various payment models and their respective abbreviations can be daunting. [...]

Advertisers (especially within the digital realm) have long been challenged to verify how effective their ads areand by and large,they have failed. De [...]

[...] revenue amounted to $171.3 billion in 2013, according to estimates provided by eMarketer. Digital advertising accounted for a quarter of that (or $42.6 billion). Digital video advertising amounts to [...]

[...] News and entertainment sites saw 2 percent of their referral traffic come from Pinterest, according to a Quantcast study conducted from January 2013 to January 2014. [...]

[...] study conducted from January 2013 to January 2014. To be sure, Pinterest is not yet a top traffic driver, but it is proving effective. Some stories see a steady stream of Pinterest referrals for [...]

[...] can be attributed to the price of digital video ads compared to more traditional kinds of online advertising like banners. One of most widely used metrics for measuring the price of a digital ad is [...]

[...] digital advertising market. Indeed, much of this growth can be attributed to the price of digital video ads compared to more traditional kinds of online advertising like banners. One of most widely [...]

To fully understand the state of digital video advertising and its potential for news, it is helpful to start with the entire advertising picture. Tot [...]