MarketSMARTS

There is the perception that selling is just for sales people. Well, sorry to disillusion you, but anyone, no matter their job role, if they have clie [...]

Everyone talks about ‘engage with your clients’ but what does that really mean? Repeated interactions that strengthen the emotional, psychological [...]

[...] Why is it important for your business? Effective client engagement is the key ingredient for building brand loyaly. Satisfaction . . . this is simply the [...]

[...] If you want to establish a social media strategy it is important that the implications of this strategy are well understood, as, unlike [...]

[...] Telemarketing / sales is a much misunderstood and under rated marketing tool, and I’m not talking about those annoying dinner time calls from people who can hardly speak [...]

[...] people. Well, sorry to disillusion you, but anyone, no matter their job role, if they have client interaction, they are in sales! Every human being, every day, is selling something, whether it’s an [...]

[...] Effective sales management helps you get the most out of your sales force. Setting sales targets and then sitting [...]

[...] Why is it important for your business? Effective client engagement is the key ingredient for building brand loyaly. Satisfaction . . . this is simply the [...]

[...] Marketing communication functions within a marketing framework. However, at least 70% of my clients who request [...]