Xpadite

[...] well-planned marketing test activity next year? Here are some ideas to start you off. 1. Test direct mail versus email An existing customer list is ideal for this, since you are likely to have both an [...]

[...] for years in doctor’s waiting room!  There’s residual effect. Even a brochure or direct mail piece sits on your desk until you throw it out.  It doesn’t just fade away. Print [...]

[...] branded POS materials for Kiwi Shoecare that consumers chose to take home with them. Our direct mail experience includes the assembly and mailing of out samples to thousands of consumers.  And we [...]

[...] focus on corporate stationery, which generally has shorter print runs on smaller presses.  A direct mail printer will be able to handle personalised printing, plus folding and envelope stuffing as [...]

[...] At Xpadite, we see a lot of marketing collateral!  And because we have great relationships with our clients, we also get to know how a lot [...]

[...] help with many of them. Our print management experts can help you with all your printed marketing collateral, plus those all important lead forms. We can manage direct mail campaigns pre- and post- [...]

[...] to life.  We can help with: designing and sourcing POS and promotional items storage of marketing collateral creating POS kits to suit stores of different sizes co-ordinated delivery of your in-store [...]

[...] colours attract.  You might want to use these insights when you choose colour for marketing collateral, whether it’s packaging, website or print. Just remember, the meaning of colour is [...]

[...] Letterbox media or junk mail?  The popular idea is that we all hate it, but research by Roy Morgan shows the [...]

[...] Does your corporate stationery do marketing? Very few companies have no corporate stationery at all.  Even fewer have outstanding corporate stationery. Most is instantly [...]

[...] runs of multiple page items like catalogues, brochures and magazines.  Others focus on corporate stationery, which generally has shorter print runs on smaller presses.  A direct mail printer will be [...]

[...] lyrics. That’s one suggestion Dead Tree Edition gave last year of how to celebrate International Print Day.  We were a bit too busy to do it right then, but we loved the idea, so here are the [...]

[...] October 8, 2014 is International Print Day.  A social media ‘blitz’ campaign to raise awareness of print in the online community.  A [...]

[...] print is dead, follow this advice from Dead Tree Edition’s post in celebration of International Print Day. Go into his pantry, and tear the labels off all the cans and packages. Just think, [...]

[...] will be great opportunities for us to learn ourselves from the packaging community too. Custom packaging is most obvious at Christmas, when gift packs and hampers appear in all retail stores.  Many [...]

[...] pack in the mail.  They more than anyone else need to feel like it’s a treat.  Custom packaging with strong branding is vital. On the fulfilment side, manage product quantities [...]

[...] Wouldn’t you like your car to look that pristine even in the rain? And how’s this for custom packaging?  A self-promotional piece, but we wonder what they put in it when they gave them out? [...]

[...] that pads were reprinted and rolled out to other retail outlets. Can we make your in-store marketing materials more effective?  Contact Xpadite today for a no-obligation discussion. The post [...]

[...] How big is your POS footprint? In-store marketing helps drive sales for both retailers and their suppliers.  It’s not enough to have people [...]

[...] David Best is the latest addition to the Xpadite team. He started with us this month as Business Development Manager specialising in print and [...]

[...] spark a creative process and you’d like to see if it’s possible?  The Xpadite team would love to make it happen, so contact us and let’s get started. With a dash of [...]

[...] careful how many options you give them, unless you’re sure they really want them! Contact Xpadite today to discuss how our fulfilment services can use standard and gift packaging to [...]

[...] hurt anyone. If you’d like to see how competitive your current print suppliers are, contact Xpadite today and we can give you something to compare them to. 10. Negotiate based on your [...]

[...] to other retail outlets. Can we make your in-store marketing materials more effective?  Contact Xpadite today for a no-obligation discussion. The post In-store Marketing for Kiwi Shoe Care appeared [...]

[...] employees of an organisation, while the cost may be in different departmental budgets.  Marketing managers, communications managers, production managers, executive assistants, operations managers, [...]